Consumer Advocacy Panels (Personal & Online)

APR offers our research partners the opportunity to create large-scale consumer advocacy panels. Customer Advocacy Panels are typically made up of loyal and non-loyal customers who are willing to provide research input on an ongoing basis. We interact with Advocacy Panel members through periodic focus groups (on-site or mobile) or via online surveys. In the past few years alone we have had over 50,000 Advocacy Panel contacts, generating insight into a wide range of topical areas, including taste testing, new product development, evaluating TV, radio, print, and web sites, company and competitor perceptions, psychographics, behaviors, among many other data types.