Focus groups, interviews, and unstructured data analysis. We can help design, moderate, or analyze open-ended data using a variety of qualitative research methods.
Applied PhD Research & Marketing
Building Knowledge from the Bottom Up
Building Knowledge from the Bottom Up
APR staff are PhD-trained experts on the cutting edge of the digital transformation of the marketing field. We custom-design each of our research projects to address your strategic objectives. Find out how we can help you today!
At the end of the day, we want you to succeed. We custom design our marketing research studies to provide actionable insights that drive recommendations. We can help you get results!
Our services have been used on hundreds of different qualitative and quantitative marketing research projects. We customize each project to fit your marketing objectives.
Focus groups, interviews, and unstructured data analysis. We can help design, moderate, or analyze open-ended data using a variety of qualitative research methods.
From survey design to data collection and analysis. We've helped build 1,000s of surveys. Want on-going insights, we've helped develop large customer advocacy panels too!
Updating your business or marketing strategy? We can help moderate the strategic planning process to build consensus and provide your team with data-driven strategic insights.
What do consumers think of your brand? Our comprehensive brand audit and brand awareness research will help you develop a strategy to improve your brand positioning.
Ready for the digital transformation? Do you need a content strategy refresh? We'll help you understand your persona's pain points to develop a more effective digital strategy.
Want to gain a better understanding of your brand's customer experience (CX)? Let us help identify key issues to help increase customer satisfaction, retention, and advocacy.
Are you leveraging segmentation data to enhance your marketing efforts? We can provide strategic insights to help you understand and engage your audience.
Online? Brick-and-mortar? Print? Are all of your marketing efforts integrated? We can help you identify strategies to reach today's omnichannel customers.
Launching a new product, service, or initiative? We can help determine market potential, pricing, and other strategic input to increase the success of your launch strategy.
Looking to leverage AI in your sales and marketing efforts? We can help train your team on how to strategically integrate AI to maximize the value of your AI initiatives.
Is your sales team equipped with the skills and knowledge to excel in today’s competitive market? Contact us about our comprehensive Sales Training and Development program.
Applied PhD Research & Marketing, LLC (APR) was founded on the principle of PhD-driven research, offering clients an extensive array of services backed by unparalleled expertise, quality, and responsiveness. Our philosophy is grounded on a detailed process of building knowledge from the Bottom-Up.
Read MoreApplied PhD Research & Marketing was founded on the principle of PhD-driven research that drives actionable strategic marketing.
APR staff are PhD-trained experts on applied research methods, statistical analysis, and AI. We eat, sleep, and breathe sales and marketing!
At the end of the day, we want you to succeed. We design studies to inform actionable recommendations that get results.
All of our research projects are custom-designed to address your business objectives.
We understand time is money. We value open-communication and strive to be responsive to your needs.
APR brings together different PhDs and other staff members who have experience on 100+ research and strategic marketing projects.
Award-winning researcher, consultant, educator, & Sales Institute Director.
Award-winning researcher, consultant, educator & Google Academic Panel Member.
Our team brings together experts specific to solving your marketing problem. Find out why marketing intelligence is our middle name. We have experts that understand cutting-edge research methodologies, data analysis, and modeling. Our approach and diversity of our experience allows us to quickly adapt to your industry to understand the relevant issues and gather the marketing insights you need.
We work with clients across a variety of industries. Check out our industry experience, case studies, and published research.
Need help with your next strategic marketing initiative? Want actionable insights for your marketing team? We offer customized research that leads to actionable results.
We take pride in our ability to be responsive to clients' needs as they arise and the relationship-building approach that we take. We would love to welcome you to the APR family!
Check out our FAQs to learn more about APR and what we can do for your organization.
APR, or Applied PhD Research & Marketing LLC, is a consortium of PhD-trained researchers that are experts in marketing strategy.
All of our research projects are custom-designed with your specific objectives in mind. We focus on identifying your needs to deliver research insights that lead to actionable marketing strategies.
We primarily work on a project retainer basis. Our prices are based on the scope of the work - we don't bill on a per hour basis which means you get our experienced staff on all projects without worrying about going over budget. Although rare, we do offer some projects on a billable hour basis including expert witness testimony.
Although organizations should not utilize a single, rigid approach to all research, a consistent research philosophy should be followed: Building Knowledge From The Bottom-Up. Specifically, research efforts should be based on a "pyramid" approach to gathering knowledge. This philosophy is grounded on the belief that extensive exploratory or qualitative research must first be conducted, and foundations established, before more specific and generalizeable descriptive or quantitative research efforts may be undertaken.